Setting up Task Definitions and Action Plan Templates

Managers need to identify the broad task types that reps perform at retail stores and set up metrics to measure store performance.

When a field rep visits a store, she performs certain activities related to the different aspects of visit execution. The metrics are defined as records of Assessment Indicator Definitions, and targets are in place with Retail Store KPIs.

Object Model

Have a look at the action plan data model.

assessment task definition and action plan template data model

Create Assessment Task Definitions

The Assessment Task Definition object defines the task type.

Assessment Task Definition Type Description Possible Assessment Indicator Definitions

Inventory Check

This type is responsible for audits, such as capturing metrics around the count of products at specific in-store locations or availability of a particular product category and particular brand in an aisle, and more.

  • Inventory count of a product category (Number)

  • Display the price of a product (Decimal)

Other

These types are responsible for flexibility to perform various tasks, for example, performing asset checks for refrigerator displays and shelves.

Condition of assets placed in stores compliant? (Boolean)

Planogram Check

With the help of the Einstein Platform, this type is responsible for optimizing product display on shelves and capturing key metrics such as product facings on a shelf, counting of products at the eye level, and sharing of shelf for popular products.

  • Facings (Number)

  • Share of a shelf (Decimal)

  • Competitor facings (Number)

  • Voids (Number)

  • Out-of-stock (Boolean)

Promotion Check

This type is responsible for assessing the impact of your promotions at retail stores on overall sales figures and customer satisfaction scores. Promo can run for a product, product category, or without the context of a product at a store, store group, or even at the account level.

  • Product display units (Number)

  • Locational compliance (Boolean)

  • Overall promotion Compliance (Boolean)

  • Customer reaction to new promotional offers (Text)

Follow Salesforce guides to set up appropriate records:

Create Action Plan Templates

An action plan template provides a framework to reuse tasks across stores and visits. Each item in the action plan template refers to a task definition. Each action plan template can have a different set of required or not tasks.

An action plan template is a primary list of items. For Consumer Goods Cloud, an action plan template can have more than one item with the same assessment task definition.

Follow Salesforce guides to set up appropriate records:

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